Oribe Straight Away Smoothing Blowout Cream

From the brand Oribe Hair Care, these are the products of the hair-obsessed. Oribe combines decades of styling experience from the top of the editorial and salon worlds with cutting-edge innovation, advanced formulations, and award-winning design to deliver a high-performing, specialty collection that redefines the standard in luxury hair care.

Straight Away Blowout Smoothing Cream, a powerful perfecting cream, protects against heat and humidity for super sleek strands that still have body and movement. Blowouts become quicker, more manageable, and alluringly enduring. To use, distribute the cream throughout damp hair, section by section, before blowing out silky smooth. A flat-iron finish adds extra perfection.

The product is dermatologist-tested, formulated without parabens, sulfates, or sodium chloride, and is safe for color and keratin treatments. It provides UV protection for hair and is vegan, cruelty-free, and gluten-free.

The key benefits of Straight Away Blowout Smoothing Cream include 450° heat protection, transforming thick, curly hair into long-lasting, straight styles, smoothing hair while maintaining body and movement, controlling frizz and flyaways, strengthening and restoring hair fiber, and sealing split-ends, making blowouts easier and more manageable.

The key ingredients in the cream include the Oribe Signature Complex (Watermelon, Lychee, and Edelweiss Flower Extracts) to defend hair from oxidative stress, photoaging, and the deterioration of natural keratin, while protecting from the drying, damaging, and color-depleting effects of the elements. The Straightening Copolymer Blend smooths hair while fighting humidity and frizz, and the Heat-Activated Protein provides protection against the damaging and drying effects of thermal styling. Great Mullein Flower, rich in vitamins B1, B5, and B12, creates soft and manageable hair while smoothing split ends and increasing shine. Hydrolyzed Quinoa strengthens and protects hair from breakage while providing body and movement, and Yacón Root Juice, a tropical plant native to Peru, delivers nourishment and antioxidants to the hair.

Oribe Hair Care was founded with the goal of creating a new kind of hair company, one that was designed with the most discriminating customers in mind. When developing the line, the company didn't want to compromise on any detail. They leveraged skin care technology and natural actives to deliver high-performance, treatment-based products, all while never forgetting that healthy hair is the underpinning for sexy, glamorous styling. Each product has been created to ensure the highest results, leaving them with a collection that truly meets the needs of the hair-obsessed.

product information: